Campaigns Spend Millions to Influence Voters. This Works Better | Katie Paris | TED · TED
Katie Paris分享如何通过真实交流改变政治氛围，强调对话比金钱更能影响选举。适合练习口语和表达观点。
I haven't been on the dating scene since I was 22.
自从 22 岁以后，我就再也没有参与过任何约会活动了。
But I still remember “the ick.”
但我仍然记得那种令人作呕的感觉。
You know, that feeling when something just completely turned you off and there no coming back from it?
你知道那种感觉吗？当某件事彻底让你失去兴趣（或者对你的吸引力完全消失）之后，就再也无法恢复到原来的状态了。
Turns out, bad dates are not the only thing with an ick problem.
事实证明，那些糟糕的约会经历并不是唯一会让人感到不适或反感的事情。
Politics has it too.
政治领域也是如此。
I'm serious.
我是认真的。
The data proves it.
数据证明了这一点。
When researchers at Pew a few years ago asked Americans to describe politics in one word, just two percent used a positive term.
几年前，皮尤研究中心（Pew Research Center）的研究人员让美国人用一个词来描述政治状况时，只有2%的人使用了积极的词汇。
Two percent.
百分之二。
Take a moment.
请稍等片刻。
Really think about it.
认真思考一下吧。
When's the last time politics made you feel something other than exhausted, disgusted, afraid?
上一次政治让你感受到除了疲惫、厌恶和恐惧之外的情绪，是什么时候呢？
I can't remember either.
我也想不起来了。
And I've worked in this business for 25 years.
我在这个行业已经工作了25年。
We're all feeling the ick.
我们都感到非常不舒服（或者说“很恶心”）。
So we're doing digital detoxes, news cleanses, or just putting our phones in the drawer and calling it self-care.
因此，我们选择进行“数字排毒”（即暂时远离电子设备），清理新闻信息，或者干脆把手机收进抽屉里，把这种行为视为一种自我关怀的方式。
Good stuff.
真不错。
But tuning out altogether, that's when things start getting done to us, not for us.
但如果我们完全选择忽视（某些事情），那么结果往往就是：那些事情不是为我们好，而是被强行加诸于我们身上。
And we can't afford it.
而且我们负担不起。
Not now.
现在不行。
So what do we do?
那么我们该怎么办呢？
What if we made politics something people actually want to be part of?
如果我们能让政治成为人们真正愿意参与的事情，那会怎么样呢？
Let me tell you what I've learned.
让我告诉你们我学到了什么。
But first, what I had to unlearn.
但首先，我必须摒弃一些旧有的观念或错误的认知。
My journey starts where all problems go to get solved.
我的旅程始于所有问题都得到解决的地方。
Washington, DC.
华盛顿特区
I like to think I was different than your typical political insider, and in many ways I was.
我喜欢认为自己不同于那些典型的政治圈内人士；在很多方面，我的确与众不同。
I helped start an organization whose entire job was to watch Fox News so you don't have to.
我帮助成立了一个组织，该组织的主要工作就是持续关注福克斯新闻（Fox News）的节目内容，这样你就不用自己去看这些新闻了。
I'm proud of that work.
我为自己的那份工作感到自豪。
Thank you, it mattered.
谢谢，这真的很重要。
But it was all built out of think tanks where we thought it was our job to find the right answer
但这一切其实都是从那些智库中发展起来的；在这些智库里，我们认为自己的职责就是找到正确的答案。
and ship it out to everyone else.
然后将其发送给其他所有人。
I even helped start a spinoff devoted entirely to message testing.
我甚至还参与推动了一个专门用于测试消息传递效果（即消息传递效果评估）的衍生项目的启动工作。
I truly believed if we could get everyone to repeat the perfect words, we'd win.
我真心相信，只要能让每个人都说出那些“完美的话语”，我们就一定能获胜。
And sometimes it sort of barely worked.
有时候，这种方法的效果甚至非常微弱（几乎不起作用）。
Even after I moved to the burbs outside Cleveland to start a family around family, I kept doing the DC thing.
即使后来我搬到了克利夫兰郊外的郊区，在那里组建了自己的家庭，我仍然坚持参与那些与华盛顿特区（DC）相关的事情。
I was living in Ohio, but my head was in Washington.
我当时住在俄亥俄州，但我的心思却一直放在华盛顿。
Everything changed for me in 2018.
2018年，我的一切都发生了变化。
The 2016 presidential election had lit a fire under suburban women all over the country.
2016年的总统大选激发了全国各地郊区女性的积极性与参与热情。
Women who had never done anything more than show up to vote had started organizing.
那些以前只是去投票、除此之外什么都没做过的女性，开始组织起来。